Olivia Braden

Olivia is a Senior Consultant in our US team who specializes in retail and shopper work, consumer segmentation, and brand strategy and positioning.

With 7+ years of experience in the CPG world, Olivia has leveraged her passion for shopper/consumer behaviors and retail experiences to drive strategic growth initiatives for some of the largest retailers and brands in the world.

Born and raised in Ohio, Olivia enjoys exploring new restaurants and breweries in Dayton and road-tripping across the US with her husband. After work, you can find her listening to true crime podcasts, trying out new recipes at home, or catching up on reality television.

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