From curation to hyper-personalization

How personalized does your customer experience need to be?

Beyond Purpose

Driving clear brand change that impacts the bottom line

Blockchain needs a piggyback

How blockchain brands can prepare for and survive big structural shifts

Taking charge

How big oil can face down the threat from automotive brands

Don’t be the next Dressbarn

Four lessons that retailers should learn from the closure

SSP

How do you maintain industry-leading customer insight in a rapidly changing market?

D.Phone

How do you re-charge a retail experience and target a new avant-garde generation of young Chinese consumers?

Sprycel

How do you bring emotion to a functional category?

Celgene

How do we create a unifying positioning across multiple indications?

RBS

How can we become the destination bank for savings?

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