Propelling Mars Towards Growth: Unveiling the Global Innovation Pipeline
Our efforts have created an updated global innovation pipeline for Mars brands. Snickers Cool, the first product in this pipeline launched in China in 2019, has already boosted revenue by an impressive 3.5%.
Looking Ahead: Snickers Triple Treat in 2023
Our journey continues as we anticipate the launch of Snickers Triple Treat in 2023, as part of our mission to redefine indulgence and enhance consumer experiences.