Our final store production heroed the Telenor differentiator ‘Hipernet’.
Not ‘a speed’ but instead a guarantee of the fastest available speed at any time. This alternative attitude allowed the design of the space to be planned as a calendar of events that showcased everything from the more traditional products and services to live events and social gatherings.
Live sports, music and entertainment are beamed on connected screens throughout the store, and customers can continue stream the content on their mobile devices once they have left.
The new concept blurred the lines between on and offline experiences. It invited customers to start, continue and complete their purchase journeys seamlessly across mobile, digital and real-world.